MORAJ is a Silesian (Silesia – a region in Poland) clothing company. It is not a global corporation, but it is large enough to be known and popular in its region. It is also successfully conquering the national market. The company entrusted us with a total rebranding and designing a new, modern identification that would be more in line with the company’s current goals.
One could say that we „dressed” Moraj in the new branding 🙂
I have been involved in graphic design for many years. I gained experience in international advertising agencies such as McCANN ERICKSON, PUBLICIS, MOMENTUM. I was responsible for aesthetic image and marketing communication at Kino Polska Television and TVP Kultura (until 2015!). Since then I have been working in my own studio located in Warsaw’s Bielany district.
I like inspiring and engaging simplicity in graphic design. Expressive but uncomplicated aesthetic forms, elegant minimalism, interesting typography, ravishing creativity, bold associations and listening carefully to the client.
These are the qualities that I try to follow in my work.
Marek Sayan Skwarski
