Fundacja CUKRZYCA I SPÓŁKA
A Poetry Boutique. Personalized poems crafted with care.
Simplified graphic identification.
DIABETES – a civilization disease that has recently increasingly targeted children. Diabetes is not something to be afraid of, it is something to be understood and accepted. And then live skillfully with it. This is what the Fundacja CUKRZYCA I SPÓŁKA (Diabetes and Company Foundation) teaches. I am proud that the Foundation has entrusted me with the task of total rebranding. It is now clearer, cleaner, more coherent and friendlier. Perhaps I managed to achieve this effect because I know and understand diabetes well myself – after all, I have been living with it for years.
I have been involved in graphic design for many years. I gained experience in international advertising agencies such as McCANN ERICKSON, PUBLICIS, MOMENTUM. I was responsible for aesthetic image and marketing communication at Kino Polska Television and TVP Kultura (until 2015!). Since then I have been working in my own studio located in Warsaw’s Bielany district.
I like inspiring and engaging simplicity in graphic design. Expressive but uncomplicated aesthetic forms, elegant minimalism, interesting typography, ravishing creativity, bold associations and listening carefully to the client.
These are the qualities that I try to follow in my work.
Marek Sayan Skwarski